Turning small change into big purchases

We all have that secret place where coins end up being stored, whether it’s a drawer, a small box or an old peanut jar. So, to give your cent a new purpose, we created IKEA money banks based on items from our catalogue. Fill them and bring them to our stores to get the real item. 

Micro Showrooms: 
See a display of furniture in the form of money boxes

Vending Machine
Insert a coin to get a money box and that coin back for your first cent saving

AD: Alexa Bortz, Noé Cassi, Javier Granados Romero, Lorenzo Colnaghi
CW: Javier Granados Romero, Lorenzo Colnaghi
Animation: Javier Granados Romero, Lorenzo Colnaghi
CD: Sebastian Jerez